Poster for the film Eternity (Wan shi liu fang), China, 1943 Japan poster: Japanese-language release poster for the film

Poster for the film Eternity (Wan shi liu fang), China and Manchukuo Film Association (1943)

Japanese-language release poster for the film Eternity (Wan shi liu fang): red title bar, credits, and a photograph of two actresses. The headline says film has bound China, Manchuria and Japan, that a film of peoples who 'swear to overthrow Britain and America' is acclaimed in Shanghai, and that it arrives in Japan soon. The tell: the film is sold as proof of Greater East Asian unity, citing a Shanghai reception that cannot be checked from the poster.

Propaganda techniques used in this poster

Date
1943
Made by
China Film Company (Zhonghua Dianying) and Manchukuo Film Association (Man'ei), with Japanese backing

Full record

Region, Country, Medium, Issuer type, Regime, Leader, Audience, Purpose, Themes, Event, Source, Rights
Region
East Asia
Medium
Poster
Issuer type
Mixed
Regime
Showa Japan
Leader
Hideki Tojo
Audience
Foreign public
Purpose
Persuade or win support
Themes
Empire and colonialism, Media and information
Event
Second Sino Japanese War
Source
Identified Openly sourced: the speaker is who they say they are
Source
Wikimedia Commons, retrieved October 11, 2026
Rights
Public domain (Commons tags PD-Japan-oldphoto, PD-1996; 1943 Japanese film poster)
Poster for Eternity (Wan shi liu fang), China Film and Manchuria Film, 1943; via Wikimedia Commons

Text on the object

Original (Japanese) · read from the image, not independently checked

Original (Japanese) · read from the image, not independently checked

中國と滿洲と日本とが映畫によつて結ばれた!打倒英米を誓ふ大東亞國民の映畫が、今上海に熱狂的絶賛を捲き起してゐる

萬世流芳

近日日本到着

中華電影・滿洲映画第一回協同作品

English translation (machine translation by Claude, not verified by a fluent reader)

China, Manchuria and Japan have been bound together by film! A film of the Greater East Asian peoples who swear to overthrow Britain and America is now arousing frenzied acclaim in Shanghai.

Eternity (Wan shi liu fang)

Arriving in Japan soon

China Film and Manchuria Film, first joint work

Read from the 500 px rendering. The cast and credits block between the title and the photograph was not transcribed. The title is printed right to left. Translation is a literal machine translation by Claude, not checked by a fluent reader.