Những người bạn giúp đỡ chúng ta! (Friends Who Help Us!)
A Vietnamese-language poster describes soldiers of the U.S. 1st Cavalry Division as brave fighters against North Vietnamese and Viet Cong 'invaders' and also 'gentle friends of the people' who help refugees, support school building and treat the sick. Two photographs show American medics treating a Vietnamese man's leg and a child's arm, and a large red panel at lower right is blank. The tell is the pairing of a combat role with care-giving imagery under the friendship label.
Propaganda techniques used in this poster
- Date
- 1965
- Period
- Cold War
- Made by
- Joint U.S. Public Affairs Office (JUSPAO), Saigon (printing code SP-2011)
- Region
- North America
- Country
- United States
- Medium
- Poster
- Issuer type
- State
- Regime
- Johnson Administration
- Leader
- Lyndon B. Johnson
- Audience
- Foreign public
- Purpose
- Persuade or win support
- Themes
- War and the military, Health
- Event
- Vietnam War
- Source
- Unidentified Source blurred: contractors, cutouts, buried disclosure
- Source
- U.S. National Archives (NARA), RG 306, Psychological Warfare Posters, Vietnam War (NAID 561393), retrieved October 3, 2026
- Rights
- NARA Unrestricted; hosted by owner decision
Joint U.S. Public Affairs Office (JUSPAO). National Archives and Records Administration, 306-VP-01-2011.
Text on the object
NHỮNG NGƯỜI BẠN GIÚP ĐỠ CHÚNG TA ! Những chiến sĩ của Sư Đoàn I Kỵ Binh Mỹ, đã từng chiến đấu can đảm chống bọn Cộng Sản xâm lăng Bắc Việt và Việt Cộng, cũng là những người bạn dịu dàng của nhân dân. Họ đã giúp đỡ đồng bào tỵ nạn, hổ trợ công cuộc xây dựng trường học, chữa bệnh người đau ốm. Họ giúp ta chống lại kẻ thù của xứ sở để chúng ta có thể tìm lại được thanh bình. SP-2011
FRIENDS WHO HELP US! The soldiers of the American 1st Cavalry Division, who have fought bravely against the Communist invaders from North Vietnam and the Viet Cong, are also gentle friends of the people. They have helped refugee compatriots, supported the building of schools, and treated the sick. They help us fight the enemies of our country so that we can find peace again. SP-2011
