Give
A white arrow pointing down across a dark blue field carries a red cross, with the single word 'GIVE' in large letters below. There is no figure or sentence; the Red Cross emblem is the whole appeal, borrowing the organisation's standing for the request (transfer).
Propaganda techniques used in this poster
- Date
- 1941
- Period
- Second World War
- Made by
- American Red Cross (emblem only), E. McKnight Kauffer
- Region
- North America
- Country
- United States
- Medium
- Poster
- Issuer type
- NGO
- Regime
- Roosevelt Administration
- Leader
- Franklin D. Roosevelt
- Audience
- Domestic public
- Purpose
- Fundraise
- Themes
- Home front, War and the military
- Event
- World War II
- Regime
- Roosevelt administration
- Leader
- Franklin D. Roosevelt
- Source
- Identified Openly sourced: the speaker is who they say they are
- Source
- U.S. National Archives and Records Administration, Record Group 44, World War II Posters, retrieved October 4, 2026
- Rights
- Public domain (U.S. government work)
American Red Cross. National Archives and Records Administration, RG 44, 44-PA-873 (NAID 514378).
Text on the object
GIVE [signature: E. McKnight Kauffer] [imprint: LITHOGRAPHED IN U.S.A.]







