In a war-torn world, let Good Books help you, 1941 US advertisement: Magazine promotion sheet

In a war-torn world, let Good Books help you

Magazine promotion sheet: white headline over a red-tinted photograph of a ruined arched building, an open book listing five 'Be ... by Good Books' lines, and the magazine's name. The technique is glittering generalities (informed, inspired, strengthened) plus a quoted Newsweek endorsement.

Propaganda techniques used in this advertisement

Date
1941
Made by
The Saturday Review of Literature
Region
North America
Issuer type
Corporation
Regime
Roosevelt Administration
Leader
Franklin D. Roosevelt
Audience
Domestic public
Purpose
Persuade or win support
Themes
Media and information, Home front
Event
World War II
Source
Identified Openly sourced: the speaker is who they say they are
Rights
Public domain (U.S. government work)
The Saturday Review of Literature. National Archives and Records Administration, RG 44, 44-PA-1087 (NAID 514614).

Text on the object

Original (English) · read from the image, not independently checked

In a war-torn world,
let Good Books help YOU
Be informed by Good Books
Be stimulated by Good Books
Be inspired by Good Books
Be refreshed by Good Books
Be strengthened by Good Books
It's easier to choose and
appreciate Good Books by reading
The Saturday Review
of LITERATURE
"The one magazine in America which the adjective literary neatly fits."—NEWSWEEK