Serve with SPARS: Women's Reserve, U.S. Coast Guard
Portrait of a woman in Coast Guard uniform before a large American flag and the Coast Guard ensign, above the red lettering 'SPARS' and an instruction to apply at the nearest Office of Naval Officer Procurement. The transfer is the flags and Coast Guard seal placed around the recruit, lending service symbols to the appeal.
Propaganda techniques used in this poster
- Date
- 1942
- Period
- Second World War
- Made by
- U.S. Coast Guard Women's Reserve (SPARS), recruiting through Navy Office of Naval Officer Procurement
- Region
- North America
- Country
- United States
- Medium
- Poster
- Issuer type
- Military
- Regime
- Roosevelt Administration
- Leader
- Franklin D. Roosevelt
- Audience
- Domestic public
- Purpose
- Recruit
- Themes
- War and the military, Gender and suffrage
- Event
- World War II
- Regime
- Roosevelt administration
- Leader
- Franklin D. Roosevelt
- Source
- Identified Openly sourced: the speaker is who they say they are
- Source
- U.S. National Archives and Records Administration, Record Group 44, World War II Posters, retrieved October 4, 2026
- Rights
- Public domain (U.S. government work)
U.S. Coast Guard. National Archives and Records Administration, RG 44, 44-PA-1785 (NAID 515461).
Text on the object
[signature:] L. U. Bentley USCG U.S. COAST GUARD SERVE WITH WOMEN'S RESERVE - U.S. COAST GUARD SPARS APPLY NEAREST OFFICE OF NAVAL OFFICER PROCUREMENT







