Content note: Photograph of SA men with a swastika armband posting an antisemitic boycott sign ('Kauft nicht bei Juden'). This object is shown as it was published. Why
'Deutsche! Wehrt Euch! Kauft nicht bei Juden!' (Germans! Defend yourselves! Don't buy from Jews!): SA and SS men post a boycott sign, Berlin
A uniformed SA man presses a large sign to a shop window while an SS man in cap and swastika armband stands beside him and a woman looks on. The sign reads 'Deutsche! Wehrt Euch! Kauft nicht bei Juden!' and smaller notices are pasted around it. The slogan casts Jewish shopkeepers as a threat the German public must 'defend' itself against, and names a whole group as the target.
Propaganda techniques used in this photograph
- Date
- April 1, 1933
- Period
- Interwar
- Made by
- NSDAP and SA (national boycott of Jewish-owned businesses, 1 April 1933)
Full record
Region, Country, Medium, Issuer type, Regime, Leader, Audience, Purpose, Themes, Event, Source, Rights
- Region
- Western and Central Europe
- Country
- Nazi Germany
- Medium
- Photograph
- Issuer type
- Party
- Regime
- Nazi Germany
- Leader
- Adolf Hitler
- Audience
- Domestic public
- Purpose
- Mobilize or secure compliance
- Themes
- Race and ethnicity, Economy and finance
- Event
- Persecution of Jews in Germany
- Regime
- Nazi Germany
- Leader
- Adolf Hitler
- Source
- Identified Openly sourced: the speaker is who they say they are
- Source
- Wikimedia Commons (Bundesarchiv, Bild 102-14468), retrieved September 29, 2026
- Rights
- CC BY-SA 3.0 DE (German Federal Archives)
Bundesarchiv, Bild 102-14468 / Georg Pahl / CC-BY-SA 3.0
Text on the object
Original (German) · read from the image, not independently checked
Deutsche! Wehrt Euch! Kauft nicht bei Juden! [illegible: several smaller notices pasted around the main sign]
Germans! Defend yourselves! Don't buy from Jews! [illegible: several smaller notices pasted around the main sign]
The wording of the main sign matches the Bundesarchiv caption. The small notices are too small to read at this resolution.
