Keep him posted: make it short, make it cheerful, send it V-Mail
Typographic poster in blue, white and red bands asking civilians to write to servicemen by V-Mail. The large V sits between SEND IT and MAIL, carrying the victory symbol over to the mail service, a transfer device. Two short lines tell the writer to keep letters brief and cheerful. A morale instruction as much as a sales notice.
Propaganda techniques used in this poster
- Date
- 1944
- Period
- Second World War
- Made by
- Unnamed issuer (V-Mail sale sheet)
- Region
- North America
- Country
- United States
- Medium
- Poster
- Issuer type
- Mixed
- Regime
- Roosevelt Administration
- Leader
- Franklin D. Roosevelt
- Audience
- Domestic public
- Purpose
- Mobilize or secure compliance
- Themes
- Home front, War and the military
- Event
- World War II
- Regime
- Roosevelt administration
- Leader
- Franklin D. Roosevelt
- Source
- Identified Openly sourced: the speaker is who they say they are
- Source
- U.S. National Archives and Records Administration, Record Group 44, World War II Posters, retrieved October 4, 2026
- Rights
- Public domain (U.S. government work)
Unnamed issuer (V-Mail sale sheet). National Archives and Records Administration, RG 44, 44-PA-1191 (NAID 514797).
Text on the object
KEEP HIM POSTED Make it short Make it cheerful SEND IT V-MAIL FOR SALE HERE [imprint: PC-101-RPB-12-18-44-135M]
