Malaya Today, Picture Set D, no. 10: Uniforms of the Federation Regiment (English photo poster distributed in Malaya)
A studio photograph of three Federation Regiment soldiers standing in line against a plain wall, labelled left to right as walking-out dress, ceremonial No. 3 dress and battle order dress. The sheet makes no argument beyond display of the regiment's uniforms. The tell is transfer, used lightly: the orderly, uniformed presentation attaches the dignity of a national regiment to the soldiers shown.
Propaganda techniques used in this poster
- Date
- September 3, 1953
- Period
- Cold War
- Made by
- U.S. Information Agency (predecessor: State Department International Information and Educational Exchange Program), Propaganda Posters Distributed in Asia series
- Region
- North America
- Country
- United States
- Medium
- Poster
- Issuer type
- State
- Regime
- Eisenhower Administration
- Leader
- Dwight D. Eisenhower
- Audience
- Foreign public
- Purpose
- Persuade or win support
- Themes
- War and the military, Empire and colonialism
- Event
- Cold War
- Source
- Unidentified Source blurred: contractors, cutouts, buried disclosure
- Source
- U.S. National Archives (NARA), Record Group 306, Propaganda Posters Distributed in Asia, retrieved October 3, 2026
- Rights
- Public domain (U.S. government work; NARA RG 306)
U.S. Information Agency / Department of State, September 3, 1953. National Archives, Record Group 306 (NAID 5730002, 306-PPA-101).
Text on the object
MALAYA TODAY PICTURE SET "D" FEDERATION ARMED FORCES UNIFORMS OF THE FEDERATION REGIMENT: [left] WALKING-OUT DRESS, [centre] CEREMONIAL NO.3 DRESS, [right] BATTLE ORDER DRESS. [10]
