More firepower to 'em!
Painted poster of a soldier firing a machine gun from jungle growth while a second soldier shouts and points an arm at a formation of star-marked bombers overhead, a beach and ships behind them. The transfer is combat emotion attached to a request for more ordnance output, under the slogan more Firepower to 'em!
Propaganda techniques used in this poster
- Date
- 1943
- Period
- Second World War
- Made by
- U.S. Army, Ordnance Department; artist Warren Baumgartner
- Region
- North America
- Country
- United States
- Medium
- Poster
- Issuer type
- Military
- Regime
- Roosevelt Administration
- Leader
- Franklin D. Roosevelt
- Audience
- Domestic public
- Purpose
- Mobilize or secure compliance
- Themes
- War and the military, Home front
- Event
- World War II
- Regime
- Roosevelt administration
- Leader
- Franklin D. Roosevelt
- Source
- Identified Openly sourced: the speaker is who they say they are
- Source
- U.S. National Archives and Records Administration, Record Group 44, World War II Posters, retrieved October 4, 2026
- Rights
- Public domain (U.S. government work)
U.S. Army, Ordnance Department; artist Warren Baumgartner. National Archives and Records Administration, RG 44, 44-PA-1365 (NAID 515019).
Text on the object
more Firepower to 'em! [signature:] Warren Baumgartner ORDNANCE DEPARTMENT, U. S. ARMY KEEP 'EM SHOOTING! [imprint:] U.S. GOVERNMENT PRINTING OFFICE : 1943-O-520911
