Pledge of the Soldier of Supply, 1943 US poster: Colour poster with an eagle perched on a furled American flag beside

Pledge of the Soldier of Supply

Colour poster with an eagle perched on a furled American flag beside a shield-shaped text panel headed 'Pledge of the Soldier of Supply', over the badges of seven Army supply branches. The technique is identity-fusion: the civilian worker is addressed as a 'soldier' and 'comrade' of the fighting man, with the job framed as a promise that he 'shall not want'.

Propaganda techniques used in this poster

Date
1943
Made by
U.S. Army Supply Services, Army Service Forces Depots
Region
North America
Medium
Poster
Issuer type
Military
Regime
Roosevelt Administration
Leader
Franklin D. Roosevelt
Audience
Own forces
Purpose
Mobilize or secure compliance
Themes
War and the military, Labor, Home front
Event
World War II
Source
Identified Openly sourced: the speaker is who they say they are
Rights
Public domain (U.S. government work)
U.S. Army Supply Services, Army Service Forces Depots. National Archives and Records Administration, RG 44, 44-PA-1522 (NAID 515188).

Text on the object

Original (English) · read from the image, not independently checked

PLEDGE
OF THE
SOLDIER of SUPPLY
We are at War...
I know that my country's victory depends upon the courage, the endurance and the skill of our men who fight on land, at sea and in the air. These men are my sons, my brothers, my friends, my neighbor's boys.
I know that they cannot fire a shot unless they are sent arms. They cannot live unless they receive food. They cannot meet the enemy unless they are furnished trucks, tanks and planes ... chemicals and clothing ... equipment for swift communication, for building roads and bridging streams. They cannot survive the wounds and diseases of war unless they have medicines.
To send these things to them is my job, my wartime service. For I am a Soldier of Supply.
I am a comrade of the American fighting man. I promise never to let him down. The way I do my job may decide whether he lives or dies. I promise to be faithful, so he may be strong. I will waste no time, leave no duty undone, that he will have to pay for.
I am his comrade and I promise that he shall not want!
[Every Civilian Member of the Army Supply Services is a Soldier of Supply]
THE UNITED STATES ARMY SUPPLY SERVICES
ORDNANCE DEPARTMENT
SIGNAL CORPS
CORPS OF ENGINEERS
CHEMICAL WARFARE SERVICE
MEDICAL DEPARTMENT
QUARTERMASTER CORPS
TRANSPORTATION CORPS
ARMY SERVICE FORCES DEPOTS
[imprint: U.S. GOVERNMENT PRINTING OFFICE : 1943--O-517760]
Reproductions of this poster suitable for framing, size 8 in. by 10 in., available upon request. Also available in wallet or purse size.
[signature: illegible]