Primary Duties of Drivers poster, PO-234-E (English poster distributed in Manila)

A text-only sheet headed 'Memorize.... Primary Duties of Drivers' lists nine rules for military vehicle drivers, from guarding the vehicle and not drinking before a trip to filling in trip tickets, reporting defects and obeying traffic rules. A footer says the list is required by a circular of the Armed Forces of the Philippines general headquarters. The tell is transfer: the authority of a named military circular is attached to the rules.

Propaganda techniques used in this poster

Transfer

Date

May 12, 1954

Period

Cold War

Made by

U.S. Information Agency (predecessor: State Department International Information and Educational Exchange Program), Propaganda Posters Distributed in Asia, Latin America and the Middle East series

Region

North America

Country

United States

Medium

Poster

Issuer type

State

Regime

Eisenhower Administration

Leader

Dwight D. Eisenhower

Audience

Foreign public

Purpose

Mobilize or secure compliance

Theme

War and the military

Event

Cold War

Source

Unidentified Source blurred: contractors, cutouts, buried disclosure

Source

U.S. National Archives (NARA), Record Group 306, Posters in Asia, Latin America, Middle East, retrieved October 4, 2026

Rights

Public domain (U.S. government work; NARA RG 306)
U.S. Information Agency / Department of State, May 12, 1954. National Archives, Record Group 306 (NAID 6949062, 306-PPB-161).

Memorize....
PRIMARY DUTIES OF DRIVERS

1. TO TAKE CARE OF THE VEHICLE AND NEVER LEAVE IT AT UNGUARDED PLACES.

2. TO REFRAIN FROM DRINKING ANY INTOXICATING LIQUOR BEFORE AND DURING A TRIP.

3. TO SECURE TRIP TICKET BEFORE DRIVING A VEHICLE.

4. TO OBSERVE ALL MAINTENANCE SERVICES INDICATED AT THE BACK OF THE TRIP TICKET.

5. TO HAVE THE TRIP TICKET PROPERLY FILLED UP BEFORE GOING OUT ON MISSION AND TO SURRENDER IT TO DISPATCHER UPON RETURN TO MOTOR POOL.

6. TO HAVE AT ALL TIMES THE VEHICLE DRIVER'S ACCIDENT REPORT, VEHICLE REGISTRY RECORD AND MOTOR VEHICLE SERVICE RECORD.

7. TO STOP THE VEHICLE UPON NOTICING ANY UNUSUAL SOUND, SMOKE OR ODOR FOR CORRECTION ON THE SPOT, IF POSSIBLE, AND TO REPORT IMMEDIATELY ALL DEFECTS TO THE MOTOR SERGEANT.

8. TO ANTICIPATE WHILE DRIVING WHAT OTHER DRIVERS WILL DO, AND TO HAVE THE VEHICLE UNDER CONTROL ALL TIMES TO AVOID ACCIDENTS.

9. TO RESPECT POLICE AUTHORITY, OBSERVE ALL TRAFFIC RULES, REGULATIONS AND COURTESIES OF THE ROAD.

(AS REQUIRED BY CIR NO.39,GHQ, AFP, DATED 5 APRIL 54)
[boxed mark:] I&E DIV