Produce for Victory!
Colour photographic poster from a commercial publisher: a smiling, unshaven worker in a cap with goggles pushed up, above a first-person quotation telling a fellow worker to keep them rolling because production-line workers are fighters too. The slogan 'Produce for Victory!' closes the sheet. An ordinary worker speaks in his own voice (plain-folks, with a testimonial form).
Propaganda techniques used in this poster
- Date
- 1942
- Period
- Second World War
- Made by
- The Sheldon-Claire Co., Chicago
- Region
- North America
- Country
- United States
- Medium
- Poster
- Issuer type
- Corporation
- Regime
- Roosevelt Administration
- Leader
- Franklin D. Roosevelt
- Audience
- Domestic public
- Purpose
- Mobilize or secure compliance
- Themes
- Home front, Labor, Economy and finance
- Event
- World War II
- Regime
- Roosevelt administration
- Leader
- Franklin D. Roosevelt
- Source
- Identified Openly sourced: the speaker is who they say they are
- Source
- U.S. National Archives and Records Administration, Record Group 44, World War II Posters, retrieved October 4, 2026
- Rights
- Public domain (U.S. government work)
The Sheldon-Claire Co. National Archives and Records Administration, RG 44, 44-PA-1564 (NAID 515229).
Text on the object
[credit line:] Otto Hagel "Keep 'em rolling, pal. On the production line, we're fighters, too. We'll give 'em a beating they'll never forget." PRODUCE FOR VICTORY! [imprint:] Copyright 1942 - The Sheldon-Claire Co., 520 North Michigan Ave., Chicago [imprint:] Lithographed in U.S.A. Form No. 3
