Forensic Research Archive of Manipulation and Exploitation
Remember to Buy Your Shell this Month with War Savings Stamps, 1939 Canada poster: A die-cut card shows a brass cartridge

Remember to Buy Your Shell this Month with War Savings Stamps (die-cut card)

A die-cut card shows a brass cartridge shell with a blue band and gold tip across a maroon panel marked 'Remember', above the text '... to buy your shell this month with War Savings Stamps'. The tell is the equation of stamp purchases with buying a shell (transfer): the saver is cast as the supplier of ammunition, with no price or return stated.

Propaganda techniques used in this poster

Transfer
Date
1939
Period
Second World War
Made by
War Savings campaign, Canada (issuer not printed)
Region
North America
Country
Canada
Medium
Poster
Issuer type
State
Regime
Mackenzie King Government
Leader
William Lyon Mackenzie King
Audience
Domestic public
Purpose
Fundraise
Themes
Economy and finance, War and the military, Home front
Event
World War II
Source
Identified Openly sourced: the speaker is who they say they are
Source
U.S. National Archives and Records Administration, Record Group 44, World War II Foreign Posters, retrieved October 3, 2026
Rights
Held by NARA, Unrestricted; hosted by owner decision (no rights statement on the item)
War Savings campaign, Canada (issuer not printed). National Archives and Records Administration, 44-PF-587e.

Text on the object

Original (English) · read from the image, not independently checked

REMEMBER

. . . . to buy your
shell this month with
WAR SAVINGS
STAMPS

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