Tet: Yellow Apricot Blossoms Bloom in Every Hamlet
A colour painted poster for Tet, the Lunar New Year, shows two young women in ao dai beside a flowering yellow apricot branch, with children lighting firecrackers and holding balloons before a thatched house and a New Year pole. The printed verse reads 'Yellow apricot blossoms open across the hamlets; if there were no Communist enemy, the neighbourhood and village would be peaceful and happy.' The tell is a festival scene borrowed for a wartime message, with a single clause attributing the lack of peace to the enemy.
Propaganda techniques used in this poster
- Date
- 1965
- Period
- Cold War
- Made by
- Joint U.S. Public Affairs Office (JUSPAO) printing section, Saigon, for the South Vietnamese government
- Region
- North America
- Country
- United States
- Medium
- Poster
- Issuer type
- State
- Regime
- Johnson Administration
- Leader
- Lyndon B. Johnson
- Audience
- Domestic public
- Purpose
- Persuade or win support
- Themes
- Home front, War and the military
- Event
- Vietnam War
- Source
- Unidentified Source blurred: contractors, cutouts, buried disclosure
- Source
- U.S. National Archives (NARA), RG 306, Psychological Warfare Posters, Vietnam War (NAID 561393), retrieved October 3, 2026
- Rights
- NARA Unrestricted; hosted by owner decision
Joint U.S. Public Affairs Office (JUSPAO) printing section, Saigon, for the South Vietnamese government. National Archives and Records Administration, 306-VP-8-1637b.
Text on the object
MAI VÀNG NỞ KHẮP THÔN TRANG, NẾU KHÔNG GIẶC CỘNG XÓM LÀNG YÊN VUI. [small printed code at lower left edge, illegible]
YELLOW APRICOT BLOSSOMS OPEN ACROSS THE HAMLETS; IF THERE WERE NO COMMUNIST ENEMY, THE NEIGHBOURHOOD AND VILLAGE WOULD BE PEACEFUL AND HAPPY. [small printed code at lower left edge, illegible]
