The Forces Require All Your Scrap Rubber Now
A large painted tyre sits beside a red panel with line drawings of a glove, a hot water bottle and tubing. The headline says the armed forces need all scrap rubber 'now', an urgency claim that frames household rubber as a shortage in the fighting services.
Propaganda techniques used in this poster
- Date
- 1939
- Period
- Second World War
- Made by
- His Majesty's Stationery Office (printed by W. R. Royle & Son Ltd)
- Region
- Western and Central Europe
- Country
- United Kingdom
- Medium
- Poster
- Issuer type
- State
- Regime
- Churchill Government
- Leader
- Winston Churchill
- Audience
- Domestic public
- Purpose
- Mobilize or secure compliance
- Themes
- Home front, War and the military
- Event
- World War II
- Leader
- Winston Churchill
- Source
- Identified Openly sourced: the speaker is who they say they are
- Source
- U.S. National Archives and Records Administration, Record Group 44, World War II Foreign Posters, retrieved October 3, 2026
- Rights
- Public domain (UK Crown copyright, 50 years from publication, expired before 1996; no URAA restoration)
His Majesty's Stationery Office / UK government, c. 1939-1945. U.S. National Archives, Record Group 44.
Text on the object
Tyres retreaded from waste rubber WASTE RUBBER HELPS RETREAD TYRES OF SERVICE VEHICLES. TURN OUT YOUR OLD TYRES, TUBES AND HOT WATER BOTTLES. THE FORCES REQUIRE ALL YOUR SCRAP RUBBER NOW FOR H.M. STATIONERY OFFICE BY W. R. ROYLE & SON LTD. 51-3519
