Our Bogies Needed to Crush the Nazi Bogey
A British Bren-type carrier rolls over a caricatured Hitler with a swastika armband, and a pun on 'bogies' (the carriers and the 'Nazi bogey') links factory output to his defeat. The caricature and the 'bogey' label are the name-calling tell; the blank 'Our Target is / Our Output is' panel invites the factory to post its own figures.
Propaganda techniques used in this poster
- Date
- 1939
- Period
- Second World War
- Made by
- Ministry of Supply (No. 104); artist A. C. W. Bannister
- Region
- Western and Central Europe
- Country
- United Kingdom
- Medium
- Poster
- Issuer type
- State
- Regime
- Churchill Government
- Leader
- Winston Churchill
- Audience
- Domestic public
- Purpose
- Mobilize or secure compliance
- Themes
- Home front, Labor, War and the military
- Event
- World War II
- Leader
- Winston Churchill
- Source
- Identified Openly sourced: the speaker is who they say they are
- Source
- U.S. National Archives and Records Administration, Record Group 44, World War II Foreign Posters, retrieved October 3, 2026
- Rights
- Public domain (UK Crown copyright, 50 years from publication, expired before 1996; no URAA restoration)
Ministry of Supply; artist A. C. W. Bannister, undated (1939-1945). US National Archives, NARA ID 44266857 (44-PF-321).
Text on the object
OUR BOGIES NEEDED TO CRUSH THE NAZI BOGEY Our Target is Our Output is MINISTRY OF SUPPLY Nº 104 [signature in the artwork:] A·C·W·BANNISTER
