Forensic Research Archive of Manipulation and Exploitation
Salvage Saves Shipping, 1939 UK poster: A long narrow banner pairs the slogan 'Salvage Saves Shipping' with a dark ship

Salvage Saves Shipping

A long narrow banner pairs the slogan 'Salvage Saves Shipping' with a dark ship silhouette on a red sea. The slogan asserts a causal link between household salvage and shipping space; the ship silhouette stands in for the war effort the saving is meant to serve.

Propaganda techniques used in this poster

Transfer
Date
1939
Period
Second World War
Made by
His Majesty's Stationery Office (printed for HMSO by J. Weiner Ltd, London)
Region
Western and Central Europe
Country
United Kingdom
Medium
Poster
Issuer type
State
Regime
Churchill Government
Leader
Winston Churchill
Audience
Domestic public
Purpose
Mobilize or secure compliance
Themes
Home front, Economy and finance
Event
World War II
Regime
Churchill wartime government
Leader
Winston Churchill
Source
Identified Openly sourced: the speaker is who they say they are
Source
U.S. National Archives and Records Administration, Record Group 44, World War II Foreign Posters, retrieved October 3, 2026
Rights
Public domain (UK Crown copyright, 50 years from publication, expired before 1996; no URAA restoration)
UK government poster (His Majesty's Stationery Office), c. 1939-1945. US National Archives, NAID 44267021 (local identifier 44-PF-377).

Text on the object

Original (English) · read from the image, not independently checked

SALVAGE SAVES SHIPPING

PRINTED FOR H.M. STATIONERY OFFICE BY J. WEINER LTD. LONDON. W.C.1. 51-3817

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