Военный заём 5½% (War Loan, Cossack lancer poster)
A Cossack lancer charges out of smoke and cloud above the words 'Военный заемъ 5½%' and the printed line 'Purpose of the loan: to hasten victory over the enemy; take part in the subscription without losing time'. The cavalryman's charge is set directly over the bond notice, so the soldier's courage is transferred to the act of subscribing.
Propaganda techniques used in this poster
- Date
- 1916
- Period
- First World War
- Made by
- Russian imperial government war-loan campaign (issuer and printer not named on the sheet)
Full record
Region, Country, Medium, Issuer type, Regime, Leader, Audience, Purpose, Themes, Event, Source, Rights
- Region
- Eastern Europe and Eurasia
- Country
- Russian Empire
- Medium
- Poster
- Issuer type
- State
- Regime
- Russian Empire
- Leader
- Nicholas II
- Audience
- Domestic public
- Purpose
- Fundraise
- Themes
- War and the military, Economy and finance
- Event
- World War I
- Source
- Identified Openly sourced: the speaker is who they say they are
- Source
- Library of Congress, retrieved September 29, 2026
- Rights
- Public domain in the U.S. (published before 1931); LOC: 'No known restrictions on publication'
Library of Congress, Prints and Photographs Division, LC-USZC4-12705.
Text on the object
Original (Russian) · read from the image, not independently checked
ВОЕННЫЙ ЗАЕМЪ 5½% [printed as a stacked fraction in a red roundel] ЦѢЛЬ ЗАЙМА УСКОРИТЬ ПОБѢДУ НАДЪ ВРАГОМЪ примите участіе въ подпискѣ не теряя времени [signature at lower right of the picture: illegible]
WAR LOAN 5½% PURPOSE OF THE LOAN TO HASTEN VICTORY OVER THE ENEMY take part in the subscription without losing time
Pre-1918 orthography. ЦѢЛЬ stands to the left and ЗАЙМА to the right of the rate roundel, so the line reads ЦѢЛЬ ЗАЙМА; the last two lines are in italic script.







