Your Refrigerator ... protects health, saves food (use without waste)
Instruction sheet with photographs of a woman loading a refrigerator, a couple checking the freezer compartment and a heavily frosted freezer, with bullet-point steps. The headline links the appliance to health and saved food; the technique is faint, with plain-folks (ordinary couple and housewife) the main label and a mild fear-appeal in the warning about thick frost.
Propaganda techniques used in this poster
- Date
- 1943
- Period
- Second World War
- Made by
- U.S. Department of Agriculture, Bureau of Human Nutrition and Home Economics
- Region
- North America
- Country
- United States
- Medium
- Poster
- Issuer type
- State
- Regime
- Roosevelt Administration
- Leader
- Franklin D. Roosevelt
- Audience
- Domestic public
- Purpose
- Warn or inform
- Themes
- Home front, Health
- Event
- World War II
- Regime
- Roosevelt administration
- Leader
- Franklin D. Roosevelt
- Source
- Identified Openly sourced: the speaker is who they say they are
- Source
- U.S. National Archives and Records Administration, Record Group 44, World War II Posters, retrieved October 4, 2026
- Rights
- Public domain (U.S. government work)
U.S. Department of Agriculture, Bureau of Human Nutrition and Home Economics. National Archives and Records Administration, RG 44, 44-PA-1136D (NAID 514667).
Text on the object
Your REFRIGERATOR ... protects health, saves food Use without waste • Keep control set at normal except during quick freezing • Store only foods that need refrigeration • Cool and cover foods before storing Defrost regularly and often • Thick frost like this raises cabinet temperature.... slows down cooling x Don't use sharp tools to remove frost [imprint:] For sale by the Superintendent of Documents, U. S. Government Printing Office, Washington, D. C. [imprint:] ☆U. S. GOVERNMENT PRINTING OFFICE : 1943—O—520004 "Make your Equipment last"...No. 5 For further details see Folder AWI-4 BUREAU OF HUMAN NUTRITION AND HOME ECONOMICS U. S. DEPARTMENT OF AGRICULTURE
