America is worth defending! Buy U.S. Defense Savings Bonds and Stamps
Bank-sponsored defense bond sheet: a colour photograph of three costumed Revolutionary-era figures (flag, drum, fife) rising above three children (a girl with a doll, a boy with a hoe, a boy with a model plane), with a Minuteman statue and the line 'You help your country when you help yourself'. The Revolutionary figures lend their prestige to the bond appeal (transfer); the slogan joins duty with personal gain.
Propaganda techniques used in this advertisement
- Date
- 1941
- Period
- Second World War
- Made by
- The G-B National Bank
- Region
- North America
- Country
- United States
- Medium
- Advertisement
- Issuer type
- Corporation
- Regime
- Roosevelt Administration
- Leader
- Franklin D. Roosevelt
- Audience
- Domestic public
- Purpose
- Fundraise
- Themes
- Economy and finance, Home front
- Event
- World War II
- Regime
- Roosevelt administration
- Leader
- Franklin D. Roosevelt
- Source
- Identified Openly sourced: the speaker is who they say they are
- Source
- U.S. National Archives and Records Administration, Record Group 44, World War II Posters, retrieved October 4, 2026
- Rights
- Public domain (U.S. government work)
The G-B National Bank. National Archives and Records Administration, RG 44, 44-PA-347 (NAID 513797).
Text on the object
America Is Worth Defending! You Help Your Country When You Help Yourself BUY U.S. DEFENSE SAVINGS BONDS AND STAMPS This poster presented in the cause of National Defense by The G-B National Bank Complete Banking Service [imprint:] SPIRIT OF AMERICA (on photograph); COPYRIGHT [illegible] FEDERAL DEPOSIT INSURANCE CORPORATION $5,000 MAXIMUM INSURANCE FOR EACH DEPOSITOR MEMBER
