Army Is Your Career Path poster, PPB-333, 1964 US poster: A Vietnamese-language recruiting poster

Army Is Your Career Path poster, PPB-333 (Vietnamese, Saigon)

A Vietnamese-language recruiting poster. A large stylised figure of a young man stands among photographs of army trades labelled driving, nursing, communications, typing, shoemaking, printing and engine repair, under the headline that the army is the career path for 'you'. It promotes military service as vocational training. The tell is plain-folks and glittering-generalities: ordinary working men and a promise of a career stand in for the risks of service, which the sheet does not mention.

Propaganda techniques used in this poster

Date
June 25, 1964
Period
Cold War
Made by
U.S. Information Agency (predecessor: State Department International Information and Educational Exchange Program), Propaganda Posters Distributed in Asia, Latin America and the Middle East series
Region
North America
Medium
Poster
Issuer type
State
Regime
Johnson Administration
Leader
Lyndon B. Johnson
Audience
Foreign public
Purpose
Recruit
Themes
War and the military, Labor
Event
Cold War
Source
Unidentified Source blurred: contractors, cutouts, buried disclosure
Rights
Public domain (U.S. government work; NARA RG 306)
U.S. Information Agency / Department of State, June 25, 1964. National Archives, Record Group 306 (NAID 6949258, 306-PPB-333).

Text on the object

Original (Vietnamese) · read from the image, not independently checked

QUÂN ĐỘI LÀ CON ĐƯỜNG HƯỚNG NGHIỆP CỦA CÁC BẠN

LÁI XE
Y-TÁ
TRUYỀN TIN
ĐÁNH MÁY
ĐÓNG GIÀY
ẤN LOÁT
SỬA MÁY

4-901 (20)   F646QD

English translation (machine translation by Claude, not verified by a fluent reader)

THE ARMY IS THE CAREER PATH FOR YOU

DRIVING
NURSE
COMMUNICATIONS
TYPING
SHOEMAKING
PRINTING
ENGINE REPAIR