Forensic Research Archive of Manipulation and Exploitation
Give 'em the Payroll Punch! Buy Victory Bonds, 1939 Canada poster: A fist clutching Canadian banknotes is set over

Give 'em the Payroll Punch! Buy Victory Bonds

A fist clutching Canadian banknotes is set over a newspaper headline 'Unconditional Surrender! Churchill and Roosevelt at Casablanca'. The tell for transfer is the borrowed authority of the Casablanca headline attached to bond buying; the tell for fear-appeal is the implied stake that the war's outcome depends on payroll savings.

Propaganda techniques used in this poster

TransferFear appeal
Date
1939
Period
Second World War
Made by
Canadian Victory Bond campaign; imprint not visible; Canada inferred
Region
North America
Country
Canada
Medium
Poster
Issuer type
State
Regime
Mackenzie King Government
Leader
William Lyon Mackenzie King
Audience
Domestic public
Purpose
Fundraise
Themes
Economy and finance, Home front
Event
World War II
Source
Unidentified Source blurred: contractors, cutouts, buried disclosure
Source
U.S. National Archives and Records Administration, Record Group 44, World War II Foreign Posters, retrieved October 3, 2026
Rights
Held by NARA, Unrestricted; hosted by owner decision
Canadian Victory Bond campaign; imprint not visible. National Archives and Records Administration, 44-PF-618.

Text on the object

Original (English) · read from the image, not independently checked

UNCONDITIONAL SURRENDER!
CHURCHILL AND ROOSEVELT
AT CASABLANCA
[banknotes:] TEN / FIVE / DIX
Give 'em the
payroll punch!
Buy VICTORY BONDS

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