Food Stamp News, February 1945, page two: Here Is a Page of Ideas to Help You Sell War Savings Stamps, 1945 Canada newspaper

Food Stamp News, February 1945, page two: Here Is a Page of Ideas to Help You Sell War Savings Stamps (Canada, February 1945)

Page two of a grocers' trade newspaper under a smiling cartoon face, headed 'Here is a PAGE of IDEAS to Help You Sell War Savings Stamps', with store-staff photographs, a '12 Million War Stamps' quota table by province and sample advertising copy. The tell is the sample copy that ties a stamp purchase to equipment for troops ('Back up our boys on the battlefronts'), lending the soldiers' standing to a retail sale.

Propaganda techniques used in this newspaper page

Date
1945
Made by
Food Stamp News, food industry's War Savings Stamp merchandising publication (Canada), Vol. III No. 2
Region
North America
Country
Canada
Issuer type
Media
Regime
Mackenzie King Government
Leader
William Lyon Mackenzie King
Audience
Domestic public
Purpose
Mobilize or secure compliance
Themes
Home front, Economy and finance
Event
World War II
Source
Identified Openly sourced: the speaker is who they say they are
Rights
Held by NARA, Unrestricted; Canadian wartime work, hosted by owner decision
Food Stamp News, food industry's War Savings Stamp merchandising publication (Canada), Vol. III No. 2, National Archives and Records Administration, 44-PF-578c.

Text on the object

Original (English) · read from the image, not independently checked

PAGE TWO  FOOD STAMP NEWS  FEBRUARY, 1945

Here is a PAGE of IDEAS to Help You Sell War Savings Stamps
SET A QUOTA FOR YOUR STORE
How To Erect a Booth To Sell War Savings Stamps
Advantages of the "Friday is Stamp Day" Plan
Merchants' Promotions
OVER THE TOP!
The Food Industry's Third War Savings Stamp Sale: 12 Million War Stamps Objective for 1945
Sell One Stamp to Every Customer Every Friday
Suggested Consumer Copy for a War Stamp "Plug" In Your Advertisement
Allied Industries Back February Stamp Sale
[body columns not transcribed]