Food Cuts in Famous London Restaurants
A red-bordered sheet compares pre-war and current weekly use of eggs, sugar, meat, butter and cream at Claridge's, Simpson's and The Ritz, with pictograms shrinking from 'Pre war' to 'Now'. The tell is card-stacking: three luxury establishments, with no totals or dates, stand for food cuts in general, and the sheet says they are 'a few examples'.
Propaganda techniques used in this poster
- Date
- 1939
- Period
- Second World War
- Made by
- Chromoworks Ltd., London (printer; no issuing body named)
- Region
- Western and Central Europe
- Country
- United Kingdom
- Medium
- Poster
- Issuer type
- State
- Regime
- Churchill Government
- Leader
- Winston Churchill
- Audience
- Foreign public
- Purpose
- Persuade or win support
- Themes
- Home front, Economy and finance
- Event
- World War II
- Leader
- Winston Churchill
- Source
- Unidentified Source blurred: contractors, cutouts, buried disclosure
- Source
- U.S. National Archives and Records Administration, Record Group 44, World War II Foreign Posters, retrieved October 3, 2026
- Rights
- Held by NARA, Unrestricted; hosted by owner decision
Issuer not named on the sheet; printed by Chromoworks Ltd.. National Archives and Records Administration, 44-PF-400b.
Text on the object
FOOD CUTS IN famous London restaurants Claridge's EGGS AND SUGAR USED (per average week) PRE WAR NOW 9,100 Eggs 378 Eggs 700 lbs. of sugar 180 lbs. of sugar Simpson's VALUE OF MEAT USED (per average week) PRE WAR NOW $1200 worth $70 worth The Ritz BUTTER & CREAM USED (per average week) PRE WAR NOW 392 lbs. of butter 77 lbs. of butter 40 gallons of Cream NONE Only SYNTHETIC Cream. (10 galls.) A few examples taken from three of London's well known luxury hotels and restaurants G.P.G./AM./6. PRINTED IN ENGLAND BY CHROMOWORKS LTD., LONDON 51-2968.
