Healthy Foodstuffs, 1965 US poster: A colour illustrated chart titled 'Foods that nourish the body' shows fourteen labelled

Healthy Foodstuffs (Foods That Nourish the Body)

A colour illustrated chart titled 'Foods that nourish the body' shows fourteen labelled food groups, among them pork, chicken, beans, snails, milk products, fish, beef, shrimp, duck, eggs, melon seeds, crab, cheese and dried beans. The closing line urges readers to eat several of these foods every day. It is a straightforward public-health instruction, with no named enemy or rival.

Propaganda techniques used in this poster

Date
1965
Period
Cold War
Made by
Joint U.S. Public Affairs Office (JUSPAO) printing section, for the South Vietnamese public-health and nutrition programme
Region
North America
Medium
Poster
Issuer type
State
Regime
Johnson Administration
Leader
Lyndon B. Johnson
Audience
Foreign public
Purpose
Warn or inform
Theme
Health
Event
Vietnam War
Source
Unidentified Source blurred: contractors, cutouts, buried disclosure
Rights
NARA Unrestricted; hosted by owner decision
Joint U.S. Public Affairs Office (JUSPAO) printing section, for the South Vietnamese public-health and nutrition programme. National Archives and Records Administration, 306-VP-8-9.

Text on the object

Original (Vietnamese) · read from the image, not independently checked

THỰC-PHẨM NUÔI DƯỠNG CƠ-THỂ

HEO
GÀ
ĐẬU
ỐC
SỮA TƯƠI
SỮA ĐẶC
SỮA CHUA (YAOURT)
CÁ
BÒ
TÔM
VỊT
TRỨNG
HẠT DƯA
CUA
PHÓ MÁT
ĐẬU NÀNH
ĐẬU KHÔ

HÃY DÙNG MỖI NGÀY MỘT VÀI THỨ ĐỒ ĂN NHƯ TRÊN

8-796 (16)  2532

English translation (machine translation by Claude, not verified by a fluent reader)

FOODS THAT NOURISH THE BODY

PORK
CHICKEN
BEANS
SNAILS
FRESH MILK
CONDENSED MILK
SOUR MILK (YOGHURT)
FISH
BEEF
SHRIMP
DUCK
EGGS
MELON SEEDS
CRAB
CHEESE
SOYBEANS
DRIED BEANS

EAT A FEW OF THE ABOVE FOODS EVERY DAY

8-796 (16)  2532