Invest in war bonds in proportion to your income
Type-only sheet on cream paper: 'INVEST IN WAR BONDS' in black, 'In Proportion' in large red italics, 'TO YOUR INCOME', then 'PUT A SHARE OF EVERY SALE IN: WAR BONDS' in large red capitals. The technique is faint: it states the request plainly, and the word 'invest' presents the purchase from its favourable side. The wording suggests a message aimed at sellers and businesses.
Propaganda techniques used in this poster
- Date
- 1943
- Period
- Second World War
- Made by
- Unnamed issuer (U.S. Government Printing Office imprint)
- Region
- North America
- Country
- United States
- Medium
- Poster
- Issuer type
- Mixed
- Regime
- Roosevelt Administration
- Leader
- Franklin D. Roosevelt
- Audience
- Domestic public
- Purpose
- Fundraise
- Themes
- Economy and finance, Home front
- Event
- World War II
- Regime
- Roosevelt administration
- Leader
- Franklin D. Roosevelt
- Source
- Identified Openly sourced: the speaker is who they say they are
- Source
- U.S. National Archives and Records Administration, Record Group 44, World War II Posters, retrieved October 4, 2026
- Rights
- Public domain (U.S. government work)
Unnamed issuer (U.S. Government Printing Office imprint). National Archives and Records Administration, RG 44, 44-PA-1105 (NAID 514632).
Text on the object
INVEST IN WAR BONDS In Proportion TO YOUR INCOME PUT A SHARE OF EVERY SALE IN: WAR BONDS [imprint:] U. S. GOVERNMENT PRINTING OFFICE : 1943-O-544305
