Path to Prosperity of Thai Farmers poster, PPB-363, 1964 US poster: A Thai-language photo poster on farmer groups in Thailand

Path to Prosperity of Thai Farmers poster, PPB-363 (Thai, Bangkok)

A Thai-language photo poster on farmer groups in Thailand. A large photograph of a man bundling rice seedlings in a flooded paddy sits beside a headline and paragraph, with four smaller photographs of planting, a seed-judging contest and a water pump. The text says the groups, formed with the Rice Department, lead Thai farmers to prosperity. The tell is card-stacking: only gains are shown, with no costs or failures, in ordinary farmers' terms.

Propaganda techniques used in this poster

Date
July 29, 1964
Period
Cold War
Made by
U.S. Information Agency (predecessor: State Department International Information and Educational Exchange Program), Propaganda Posters Distributed in Asia, Latin America and the Middle East series
Region
North America
Medium
Poster
Issuer type
State
Regime
Johnson Administration
Leader
Lyndon B. Johnson
Audience
Foreign public
Purpose
Persuade or win support
Themes
Economy and finance, Science and technology
Event
Cold War
Source
Unidentified Source blurred: contractors, cutouts, buried disclosure
Rights
Public domain (U.S. government work; NARA RG 306)
U.S. Information Agency / Department of State, July 29, 1964. National Archives, Record Group 306 (NAID 6949288, 306-PPB-363).

Text on the object

Original (Thai) · read from the image, not independently checked

ทางรุ่งเรืองของ ชาวนาไทย

การที่ชาวนาได้รวมกันจัดตั้ง 'กลุ่มชาวนา' ขึ้นด้วยความร่วมมือของกรมการข้าว เพื่อปรับปรุงอาชีพการทำนาให้ก้าวหน้าด้วยวิธีต่างๆเช่นสมาชิกรวมหุ้นซื้อรถแทรกเตอร์ไถนา เข้าอบรมวิชาความรู้แขนงต่าง ๆ ได้รับการส่งเสริมให้ทำไร่นาผสม เลี้ยงสัตว์ เพื่อเพิ่มพูนรายได้นั้น คือ ทางนำชาวนาไทยไปสู่ความรุ่งเรือง

[small photo captions in Thai, not transcribed in full]

5-022 (12)

English translation (machine translation by Claude, not verified by a fluent reader)

The Path to Prosperity of Thai Farmers

The farmers' joint founding of 'farmers' groups', with the cooperation of the Rice Department, to improve the farming occupation in various ways, such as members pooling shares to buy plough tractors, attending training in various fields, and being encouraged to run mixed farms and raise animals to raise income, is the way that leads Thai farmers to prosperity.

[small photo captions not translated]

Five small photo captions are in a small Thai type and are summarised, not transcribed.