Forensic Research Archive of Manipulation and Exploitation
Save today for these tomorrow, 1945 US poster: Blue-toned photomontage of civilians

Save today for these tomorrow

Blue-toned photomontage of civilians: couples, a woman at a kitchen cabinet, a family in an open car, an older man in a chair, a dog and schoolchildren, overprinted with 'Save today for these tomorrow - through the Navy War Bond Program'. The images of ordinary family life attach the bond purchase to a hoped-for peacetime future.

Propaganda techniques used in this poster

TransferPlain folks
Date
1945
Period
Second World War
Made by
U.S. Navy, Navy War Bond Program
Region
North America
Country
United States
Medium
Poster
Issuer type
Military
Regime
Roosevelt Administration
Leader
Franklin D. Roosevelt
Audience
Domestic public
Purpose
Fundraise
Themes
Economy and finance, Home front
Event
World War II
Regime
Roosevelt administration
Leader
Franklin D. Roosevelt
Source
Identified Openly sourced: the speaker is who they say they are
Source
U.S. National Archives and Records Administration, Record Group 44, World War II Posters, retrieved October 4, 2026
Rights
Public domain (U.S. government work)
U.S. Navy. National Archives and Records Administration, RG 44, 44-PA-1675 (NAID 515343).

Text on the object

Original (English) · read from the image, not independently checked

SAVE TODAY
FOR THESE
TOMORROW
-through the
NAVY WAR BOND PROGRAM
[imprint: U.S. GOVERNMENT PRINTING OFFICE : 1945-O-650216]
[imprint: NAVEXOS-P-135]

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