Should brave men die so you can drive...?
Aerial photograph of a tanker broken in two and burning at sea, with a red panel reading that another tanker was torpedoed off the Atlantic coast. The headline asks whether brave men should die so you can drive, and a cut in civilian driving is the implied answer. The fear-appeal rests on a news photograph; the headline links one ship loss to driving.
Propaganda techniques used in this poster
- Date
- 1942
- Period
- Second World War
- Made by
- Office of Price Administration
- Region
- North America
- Country
- United States
- Medium
- Poster
- Issuer type
- State
- Regime
- Roosevelt Administration
- Leader
- Franklin D. Roosevelt
- Audience
- Domestic public
- Purpose
- Mobilize or secure compliance
- Themes
- Home front, War and the military
- Event
- World War II
- Regime
- Roosevelt administration
- Leader
- Franklin D. Roosevelt
- Source
- Identified Openly sourced: the speaker is who they say they are
- Source
- U.S. National Archives and Records Administration, Record Group 44, World War II Posters, retrieved October 4, 2026
- Rights
- Public domain (U.S. government work)
Office of Price Administration. National Archives and Records Administration, RG 44, 44-PA-1739 (NAID 515410).
Text on the object
ANOTHER TANKER TORPEDOED OFF THE ATLANTIC COAST ! Should brave men die so you can drive . . . ? [imprint: U. S. GOVERNMENT PRINTING OFFICE : 1942—O—469305] [imprint: Office of Price Administration]







