By Land, Sea and Air - The Allies Are Hitting Back
A column of uniformed soldiers stands before the flags of the Allied nations, framed by photographs of gunners, a warship, landing troops, bomb loading and aircraft production, under 'By Land, Sea and Air - The Allies Are Hitting Back'. The tell for transfer is the national flags and massed figures doing the persuading; for bandwagon, the many-nation line-up stands in for evidence of progress.
Propaganda techniques used in this poster
- Date
- 1939
- Period
- Second World War
- Made by
- Printer W. R. Royle & Son Ltd., England (no issuing body printed)
- Region
- Western and Central Europe
- Country
- United Kingdom
- Medium
- Poster
- Issuer type
- State
- Regime
- Churchill Government
- Leader
- Winston Churchill
- Audience
- Mixed
- Purpose
- Persuade or win support
- Theme
- War and the military
- Event
- World War II
- Leader
- Winston Churchill
- Source
- Unidentified Source blurred: contractors, cutouts, buried disclosure
- Source
- U.S. National Archives and Records Administration, Record Group 44, World War II Foreign Posters, retrieved October 3, 2026
- Rights
- Held by NARA, Unrestricted; UK origin, printed 1939-1945; hosted by owner decision
W. R. Royle & Son Ltd., printer; issuer not stated. National Archives and Records Administration, 44-PF-123a.
Text on the object
By Land, Sea and Air THE ALLIES ARE HITTING BACK [imprint:] Printed in England by W. R. Royle & Son Ltd. 51-9769







