Must You Travel?
Cream capital letters with red shadows on a green ground ask 'Must you travel?' and nothing more. It is a bare slogan: the tell for card-stacking is the missing reason, since no wartime need, figure or alternative is given, so it works as a prompt rather than an argument.
Propaganda techniques used in this poster
- Date
- 1939
- Period
- Second World War
- Made by
- The Baynard Press (printer; imprint cut off at edge); issuing body not stated
- Region
- Western and Central Europe
- Country
- United Kingdom
- Medium
- Poster
- Issuer type
- State
- Regime
- Churchill Government
- Leader
- Winston Churchill
- Audience
- Domestic public
- Purpose
- Mobilize or secure compliance
- Theme
- Home front
- Event
- World War II
- Leader
- Winston Churchill
- Source
- Unidentified Source blurred: contractors, cutouts, buried disclosure
- Source
- U.S. National Archives and Records Administration, Record Group 44, World War II Foreign Posters, retrieved October 3, 2026
- Rights
- Held by NARA, Unrestricted; hosted by owner decision
The Baynard Press (printer, National Archives and Records Administration, 44-PF-291.
Text on the object
MUST YOU TRAVEL ? PRINTED IN ENGLAND THE BAYNARD P[RESS] (cut off at edge)







