Send Airgraphs - They Save Aircraft Space, 1941 UK poster: A mail sack marked '1600 letters 50 lbs' stands beside a film

Send Airgraphs - They Save Aircraft Space

A mail sack marked '1600 letters 50 lbs' stands beside a film spool marked '1600 airgraphs 5 ozs', with two aircraft overhead and an airgraph form below. The poster rests its case on one comparison, weight, and leaves out cost, delay and photographic processing (card-stacking).

Propaganda techniques used in this poster

Date
1941
Made by
His Majesty's Stationery Office (Ministry of Information / Post Office airgraph service); artist Sarg; printer Haycock Press, London
Region
Western and Central Europe
Medium
Poster
Issuer type
State
Regime
Churchill Government
Leader
Winston Churchill
Audience
Domestic public
Purpose
Mobilize or secure compliance
Themes
Home front, Science and technology
Event
World War II
Source
Identified Openly sourced: the speaker is who they say they are
Rights
Public domain (UK Crown copyright, 50 years from publication, expired before 1996; no URAA restoration)
His Majesty's Stationery Office; artist Sarg; printed by Haycock Press, London, c. 1941-1945. US National Archives (NARA ID 44267049, 44-PF-386).

Text on the object

Original (English) · read from the image, not independently checked

send airgraphs

1600 LETTERS 50 lbs
AIR MAIL

1600 airgraphs 5 ozs

Write address in large BLOCK letters wholly within this panel
The address must NOT be typewritten.
TO:-
Write the message very plainly below
Sender's Address

THEY SAVE AIRCRAFT SPACE

Sarg