Spend Your Holidays on the Land With Pay at a Volunteer Agricultural Camp (Home Counties)
A text-only poster offers paid holiday work at a volunteer agricultural camp in the Home Counties, at 1s an hour for men and 10d for women, with 'fresh surroundings, fresh food, fresh air'. The tell for card-stacking is that it lists only pay and pleasant features and calls farm labour 'a good holiday'; it says nothing of the work itself, though it directs readers to a free leaflet.
Propaganda techniques used in this poster
- Date
- 1939
- Period
- Second World War
- Made by
- HM Stationery Office (government agricultural labour recruitment); printed by Lowe & Brydone Printers, Ltd.
- Region
- Western and Central Europe
- Country
- United Kingdom
- Medium
- Poster
- Issuer type
- State
- Regime
- Churchill Government
- Leader
- Winston Churchill
- Audience
- Domestic public
- Purpose
- Recruit
- Themes
- Labor, Home front
- Event
- World War II
- Leader
- Winston Churchill
- Source
- Identified Openly sourced: the speaker is who they say they are
- Source
- U.S. National Archives and Records Administration, Record Group 44, World War II Foreign Posters, retrieved October 3, 2026
- Rights
- Public domain (UK Crown copyright, 50 years from publication, expired before 1996; no URAA restoration)
HM Stationery Office (government agricultural labour recruitment); printed by Lowe & Brydone Printers, Ltd., undated (NARA gives no date). U.S. National Archives, NAID 44267073, local identifier 44-PF-398a.
Text on the object
SPEND YOUR HOLIDAYS ON THE LAND WITH PAY at a VOLUNTEER AGRICULTURAL CAMP (HOME COUNTIES) PAY at the rate of 1/- an hour for men - 10d. an hour for women FRESH surroundings! FRESH food! FRESH air! Have a good holiday while helping the country Ask inside for FREE LEAFLET PRINTED FOR H.M. STATIONERY OFFICE BY LOWE & BRYDONE PRINTERS LTD., LONDON, N.W.10. 51-3853
