Your Health in War-Time: Learn How to Keep Fighting Fit, 1939 UK poster: Flat stylised figures labelled 'Relaxation'

Your Health in War-Time: Learn How to Keep Fighting Fit (exhibition, Charing Cross Underground Station)

Flat stylised figures labelled 'Relaxation', 'Exercise' and 'Fresh Air & Sunshine' sit around a folded-plane backdrop above a blue panel advertising a free exhibition. The wartime term 'Fighting Fit' carries a military quality over to ordinary personal health habits.

Propaganda techniques used in this poster

Date
1939
Made by
Ministry of Information, produced for the Ministry of Health and the Central Council for Health Education; printed for HMSO by W. R. Royle & Son Ltd.
Region
Western and Central Europe
Medium
Poster
Issuer type
State
Regime
Churchill Government
Leader
Winston Churchill
Audience
Domestic public
Purpose
Warn or inform
Themes
Health, Home front
Event
World War II
Source
Identified Openly sourced: the speaker is who they say they are
Rights
Public domain (UK Crown copyright, 50 years from publication, expired before 1996; no URAA restoration)
Ministry of Information for the Ministry of Health and Central Council for Health Education; printed by W. R. Royle & Son Ltd. for HMSO, 1939-1945. U.S. National Archives, Record Group 44.

Text on the object

Original (English) · read from the image, not independently checked

your health
in war-time

FRESH AIR
& SUNSHINE
RELAXATION
EXERCISE

Learn how to keep
FIGHTING FIT
an exhibition on your health
CHARING CROSS UNDERGROUND STATION
7th to 28th JAN.   From 9.30 a.m. to 7.30 p.m.   ADMISSION FREE
Produced for Ministry of Health and Central Council for Health Education
by Ministry of Information

PRINTED FOR H.M. STATIONERY OFFICE BY W. R. ROYLE & SON LTD., LONDON, E.C.4. 51-3112