Construction Cadres Help Improve Living Conditions of Rural Areas
A vertical photo-sheet (code SP-1103) shows Rural Construction cadres at Ap Ba Canh discussing projects with villagers, building a bridge on bamboo piles and an iron-cage footing, and teaching a trade. The captions credit the cadres with a new road, bridge, school and trade classes and with rebuilding an irrigation system that 'VC' had damaged. The closing line names the cadre as 'friend of the people'; only completed work and cooperative villagers are pictured.
Propaganda techniques used in this poster
- Date
- 1966
- Period
- Cold War
- Made by
- Joint U.S. Public Affairs Office (JUSPAO) printing section, for the South Vietnamese government (GVN) pacification and information effort
- Region
- North America
- Country
- United States
- Medium
- Poster
- Issuer type
- State
- Regime
- Johnson Administration
- Leader
- Lyndon B. Johnson
- Audience
- Domestic public
- Purpose
- Persuade or win support
- Themes
- Home front, Economy and finance
- Event
- Vietnam War
- Source
- Unidentified Source blurred: contractors, cutouts, buried disclosure
- Source
- U.S. National Archives (NARA), RG 306, Psychological Warfare Posters, Vietnam War (NAID 561393), retrieved October 3, 2026
- Rights
- NARA Unrestricted; hosted by owner decision
Joint U.S. Public Affairs Office (JUSPAO) printing section, for the South Vietnamese government (GVN) pacification and information effort. National Archives and Records Administration, 306-VP-7-1103.
Text on the object
CÁN BỘ XÂY DỰNG CẢI TIẾN ĐỜI SỐNG NÔNG THÔN MỘT TRONG NHỮNG DỰ ÁN CẢI TIẾN THỰC HIỆN TẠI ẤP BÁ CANH LÀ CHIẾC CẦU. CỌC TRE ĐÓNG CHẶT VÀO LÒNG SÔNG ĐỂ GIỮ CHÂN CẦU. TẠI ẤP BÁ CANH, MỘT CÁN BỘ XÂY DỰNG NÔNG THÔN THẢO LUẬN VỚI DÂN CHÚNG VỀ NHỮNG DỰ ÁN CẢI TIẾN SINH HOẠT. CÁN BỘ XÂY DỰNG LÀM LỒNG SẮT ĐỰNG ĐÁ ĐỂ ĐẶT XUỐNG GIỮ CHÂN CẦU. CÁN BỘ CŨNG GIÚP DÂN CHÚNG HỌC NHỮNG NGHỀ MỚI ĐỂ CẢI THIỆN SINH HOẠT CỦA HỌ. NHIỀU DỰ ÁN ĐÃ ĐƯỢC THỰC HIỆN TẠI BÁ CANH NHƯ HOÀN THÀNH LỘ MỚI, CẦU, TRƯỜNG HỌC VÀ DẠY NGHỀ CHO DÂN CHÚNG. DÂN CHÚNG CŨNG ĐÃ XÂY LẠI HỆ THỐNG DẪN THỦY ĐÃ BỊ VC PHÁ HƯ LÚC TRƯỚC. BẠN CỦA NHÂN DÂN: CÁN BỘ XÂY DỰNG NÔNG THÔN. SP-1103 [name tag in photograph:] VU.TRỌC.HAI
CONSTRUCTION CADRES IMPROVE RURAL LIFE One of the improvement projects carried out at Ap Ba Canh is a bridge. Bamboo piles are driven firmly into the riverbed to hold the bridge's footings. At Ap Ba Canh, a rural construction cadre discusses with the people the projects to improve living conditions. Construction cadres make iron cages filled with stones to be lowered to hold the bridge's footings. Cadres also help the people learn new trades to improve their livelihood. Many projects have been carried out at Ba Canh, such as completing a new road, a bridge, a school and trade teaching for the people. The people have also rebuilt the irrigation system that was damaged earlier by the VC. FRIEND OF THE PEOPLE: THE RURAL CONSTRUCTION CADRE. SP-1103 [name tag in photograph:] VU.TRỌC.HAI
