Do the job HE left behind, 1943 US poster: Painted portrait of a woman in a red head wrap and blue work shirt drilling

Do the job HE left behind

Painted portrait of a woman in a red head wrap and blue work shirt drilling an aircraft part, a striped flag behind her. Headline: 'Do the job HE left behind'; base line: 'Apply U.S. Employment Service'. The 'HE' ties the factory task to an absent serviceman and the flag adds national feeling (transfer), asking women to take the place of men called to the forces.

Propaganda techniques used in this poster

Date
1943
Made by
War Manpower Commission, U.S. Employment Service (artist R. G. Harris)
Region
North America
Medium
Poster
Issuer type
State
Regime
Roosevelt Administration
Leader
Franklin D. Roosevelt
Audience
Domestic public
Purpose
Recruit
Themes
Home front, Labor, Gender and suffrage
Event
World War II
Source
Identified Openly sourced: the speaker is who they say they are
Rights
Public domain (U.S. government work)
U.S. Employment Service. National Archives and Records Administration, RG 44, 44-PA-241 (NAID 513683).

Text on the object

Original (English) · read from the image, not independently checked

Do the job
HE left
behind
APPLY
U.S. EMPLOYMENT SERVICE
[signature: R. G. Harris]
[imprint: U.S. Government Printing Office 1943—O—524493]