Farmers... meet your goals. They'll meet theirs
Home-front farm-production poster: a black-and-white photograph of two mud-stained soldiers crouched in a muddy hole, one holding a ration can, under the headline 'Farmers... meet your goals' and the line 'They'll meet theirs'. The soldiers' hardship is set beside the farmer's output targets (transfer, with an implied obligation); a 'Food for Freedom' seal is at lower right.
Propaganda techniques used in this poster
- Date
- 1943
- Period
- Second World War
- Made by
- U.S. Department of Agriculture (War Boards; Food for Freedom)
- Region
- North America
- Country
- United States
- Medium
- Poster
- Issuer type
- State
- Regime
- Roosevelt Administration
- Leader
- Franklin D. Roosevelt
- Audience
- Domestic public
- Purpose
- Mobilize or secure compliance
- Themes
- Home front, Economy and finance
- Event
- World War II
- Regime
- Roosevelt administration
- Leader
- Franklin D. Roosevelt
- Source
- Identified Openly sourced: the speaker is who they say they are
- Source
- U.S. National Archives and Records Administration, Record Group 44, World War II Posters, retrieved October 4, 2026
- Rights
- Public domain (U.S. government work)
U.S. Department of Agriculture (Food for Freedom). National Archives and Records Administration, RG 44, 44-PA-27 (NAID 513522).
Text on the object
FARMERS... meet your goals THEY'LL MEET THEIRS FOOD FOR FREEDOM WAR BOARDS UNITED STATES DEPARTMENT OF AGRICULTURE [imprint:] U.S. GOVERNMENT PRINTING OFFICE : 1943-O-508816
