Forensic Research Archive of Manipulation and Exploitation
MacArthur is giving his all... are you?, 1941 US poster: Painting of General Douglas MacArthur standing in a jungle

MacArthur is giving his all ... are you?

Painting of General Douglas MacArthur standing in a jungle with binoculars, machine-gun crews crouched at his feet, on a red field with four stars. The slogan asks the viewer to match one named commander's effort, borrowing his standing for the appeal (transfer). Its question is: "MacArthur is giving his all ... are you?"

Propaganda techniques used in this poster

TransferTestimonial
Date
1941
Period
Second World War
Made by
American Legion Magazine (sponsor); poster design by Newell-Emmett Company; painting by Jes Schlaikjer
Region
North America
Country
United States
Medium
Poster
Issuer type
Media
Regime
Roosevelt Administration
Leader
Franklin D. Roosevelt
Audience
Domestic public
Purpose
Mobilize or secure compliance
Themes
War and the military, Home front
Event
World War II
Regime
Roosevelt administration
Leader
Franklin D. Roosevelt
Source
Identified Openly sourced: the speaker is who they say they are
Source
U.S. National Archives and Records Administration, Record Group 44, World War II Posters, retrieved October 4, 2026
Rights
Public domain (U.S. government work)
American Legion Magazine. National Archives and Records Administration, RG 44, 44-PA-1341 (NAID 514995).

Text on the object

Original (English) · read from the image, not independently checked

MacArthur IS GIVING
HIS ALL . . . are you ?
SPONSORED BY AMERICAN LEGION MAGAZINE . . . POSTER DESIGN BY NEWELL-EMMETT COMPANY . . . PAINTING BY JES SCHLAIKJER, A. N. A.

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