Metal for Victory! Keep it coming
U.S. Army landscape sheet with five captioned photographs (a truck convoy, a mortar crew, a transport plane unloading in Australia, walkie-talkie operators, carrier anti-aircraft guns) under the headline 'Metal for Victory!'. Each caption gives a pound figure of metal per item. The figures are the selective evidence; the Army eagle seal lends the Army's standing to the appeal.
Propaganda techniques used in this poster
- Date
- 1941
- Period
- Second World War
- Made by
- U.S. Army
- Region
- North America
- Country
- United States
- Medium
- Poster
- Issuer type
- Military
- Regime
- Roosevelt Administration
- Leader
- Franklin D. Roosevelt
- Audience
- Domestic public
- Purpose
- Mobilize or secure compliance
- Themes
- War and the military, Home front
- Event
- World War II
- Regime
- Roosevelt administration
- Leader
- Franklin D. Roosevelt
- Source
- Identified Openly sourced: the speaker is who they say they are
- Source
- U.S. National Archives and Records Administration, Record Group 44, World War II Posters, retrieved October 4, 2026
- Rights
- Public domain (U.S. government work)
U.S. Army. National Archives and Records Administration, RG 44, 44-PA-1353 (NAID 515007).
Text on the object
METAL FOR VICTORY! Keep it coming AN ARMY MOVES on its trucks nowadays . . . each using 238 lbs. of nonferrous metals. Thousands of these trucks are needed on every front. FLYING BOXCAR lands supplies in Australia. These big transports each call for 2,838 lbs. of nonferrous metals, carry men and supplies to hard-to-get-at spots. They've played a big part in our South Pacific campaign. PASS THE AMMUNITION! 9¼ lbs. of your nonferrous metals go into each of those powerful, Axis-smashing shells. WALKIE-TALKIES keep the lines of communication open in battle from the Arctic to the Tropics . . . To make each of them we use 4½ lbs. of your metals. LOOK OUT ZERO!—when a U. S. carrier's Oerlikon guns each shoots over 10 lbs. of your metals a minute. This barrage guards against Dive Bombers and Torpedo Planes. [on the aircraft tail:] 118648 [on the truck:] U.S.A. W 314088 U. S. ARMY OFFICIAL POSTER
