Metal makes might! Keep it coming!
U.S. Army sheet with a navy-blue ground and six photographs (machine gun, field telephone exchange, scout car, Liberty ship, PT boat, tank destroyer) under the headline 'Metal makes might! Keep it coming!'. Each photograph carries a printed pound figure of copper, zinc and lead. The technique is card-stacking: the figures are set beside the weapons and nothing else is said about supply.
Propaganda techniques used in this poster
- Date
- 1941
- Period
- Second World War
- Made by
- U.S. Army
- Region
- North America
- Country
- United States
- Medium
- Poster
- Issuer type
- Military
- Regime
- Roosevelt Administration
- Leader
- Franklin D. Roosevelt
- Audience
- Domestic public
- Purpose
- Mobilize or secure compliance
- Themes
- War and the military, Home front
- Event
- World War II
- Regime
- Roosevelt administration
- Leader
- Franklin D. Roosevelt
- Source
- Identified Openly sourced: the speaker is who they say they are
- Source
- U.S. National Archives and Records Administration, Record Group 44, World War II Posters, retrieved October 4, 2026
- Rights
- Public domain (U.S. government work)
U.S. Army. National Archives and Records Administration, RG 44, 44-PA-1354 (NAID 515008).
Text on the object
METAL makes MIGHT! Keep it Coming! IN EVERY .50 CAL. MACHINE GUN—13 LBS. OF COPPER, ZINC & LEAD IN EVERY FIELD TELEPHONE EXCHANGE—1,320 LBS. OF COPPER, ZINC & LEAD IN EVERY SCOUT CAR—295 LBS. OF COPPER, ZINC & LEAD IN EVERY LIBERTY SHIP—141,000 LBS. OF COPPER, ZINC & LEAD IN EVERY PT-BOAT—13,200 LBS. OF COPPER, ZINC & LEAD IN EVERY TANK DESTROYER—1,750 LBS. OF COPPER, ZINC & LEAD [on the boat:] PT 20 U. S. ARMY [imprint:] U. S. GOVERNMENT PRINTING OFFICE—O-522826
