Palazzo Braschi dressed for the 1934 plebiscite: rows of "SI" around the Duce

Palazzo Braschi dressed for the 1934 plebiscite: rows of "SI" around the Duce

For the single-list plebiscite of March 1934, the facade of Palazzo Braschi in Rome, seat of the Fascist Federation of Rome, was covered with a giant face of Mussolini surrounded by rows of the word SI (Yes). The only answer on offer is repeated scores of times around the leader, so a No reads as refusing both the man and the crowd of Yeses.

Date
March 1934
Period
Interwar
Made by
Fascist Federation of Rome (Partito Nazionale Fascista)
Region
Western and Central Europe
Country
Fascist Italy
Medium
Photograph
Issuer type
Party
Regime
Fascist Italy
Leader
Benito Mussolini
Audience
Domestic public
Purpose
Persuade or win support
Theme
Elections and party politics
Event
1934 Italian Plebiscite
Techniques
Identity fusionBandwagon
Source
Identified Openly sourced: the speaker is who they say they are
Source
Wikimedia Commons, retrieved September 27, 2026
Rights
Public domain (PD-Italy; PD in the U.S. under the URAA date rule, PD-URAA)
Photographer unknown, Rome, 1934. Via Wikimedia Commons.

Text on the object

Original (Italian) · read from the image, not independently checked

SI SI SI SI SI SI SI SI SI SI SI SI
SI SI SI SI SI SI SI SI SI SI SI SI
SI SI SI SI SI SI SI SI SI SI SI SI
SI SI SI SI      [face]      SI SI SI SI
SI SI SI SI SI SI SI SI SI SI SI SI
SI SI SI SI SI SI SI SI SI SI SI SI
SI SI SI SI SI SI SI SI SI SI SI SI

English translation (machine translation by Claude, not verified by a fluent reader)

YES YES YES YES YES YES YES YES YES YES YES YES
(repeated in a grid covering the building's facade, around a giant portrait of Mussolini)

The facade decoration is a grid of the single word 'SI' repeated many dozens of times around a sculpted/painted head of Mussolini; the exact count of repetitions cannot be determined precisely at this image's resolution (458 x 417 px, and the upper and lower rows are partly cropped by the photograph's edges), so the layout above is illustrative of the pattern rather than a verified cell-by-cell count.