Regulars and ex-regulars, 1938 US poster: Text-only recruiting handbill in red and blue type inside a blue border, addressed

Regulars and ex-regulars

Text-only recruiting handbill in red and blue type inside a blue border, addressed to serving and discharged regulars. It asks a question, answers 'How?' with enlistment in the Regular Army Reserve, lists eligibility and ends 'Investigate!'. It states the offer and its conditions; no persuasive device beyond the one-sided pitch is strong here.

Propaganda techniques used in this poster

Date
1938
Period
Interwar
Made by
U.S. Army
Region
North America
Medium
Poster
Issuer type
Military
Regime
Roosevelt Administration
Leader
Franklin D. Roosevelt
Audience
Domestic public
Purpose
Recruit
Theme
War and the military
Source
Identified Openly sourced: the speaker is who they say they are
Rights
Public domain (U.S. government work)
U.S. Army. National Archives and Records Administration, RG 44, 44-PA-1622 (NAID 515288).

Text on the object

Original (English) · read from the image, not independently checked

REGULARS
AND
EX-REGULARS

Do you know that you can remain a part of the REGULAR ARMY after your return to CIVIL LIFE?

HOW?
By Enlisting In--
THE REGULAR ARMY RESERVE

If you are leaving the active service, or if you were Honorably Discharged from the REGULAR ARMY within the last three years, are physically qualified, unmarried, and under thirty-six years of age, then it will pay you to enlist in the
REGULAR ARMY RESERVE

INVESTIGATE!
Apply at any Army Recruiting Station

[imprint: LX-14--RPB--5-20-38--15M]