Ti Abono Paaduenna iti Maapit nga Pagay! (Fertilizer Increases the Rice Harvest!) (Iloko-language ECA poster distributed in the Philippines)
A Iloko-language fertilizer poster of the U.S. Economic Cooperation Administration (ECA) for Philippine rice farmers. One farmer scatters fertilizer from a basket in a flooded paddy and another cuts the harvested rice; an inset compares two haystacks, 'with' and 'without' fertilizer. The text says the government, with ECA aid, is importing fertilizer and a small investment will give more rice per hectare. The tell is card-stacking: one comparison image stands for the whole yield case, with no costs or conditions shown.
Propaganda techniques used in this poster
- Date
- August 23, 1951
- Period
- Cold War
- Made by
- U.S. Economic Cooperation Administration and Philippine Council for United States Aid (U.S. Information Agency predecessor series: Propaganda Posters Distributed in Asia)
- Region
- North America
- Country
- United States
- Medium
- Poster
- Issuer type
- State
- Regime
- Truman Administration
- Leader
- Harry S. Truman
- Audience
- Foreign public
- Purpose
- Persuade or win support
- Theme
- Economy and finance
- Event
- Cold War
- Source
- Identified Openly sourced: the speaker is who they say they are
- Source
- U.S. National Archives (NARA), Record Group 306, Propaganda Posters Distributed in Asia, retrieved October 3, 2026
- Rights
- Public domain (U.S. government work; NARA RG 306)
U.S. Information Agency / Department of State, 1951. National Archives, Record Group 306 (NAID 5729945, 306-PPA-45).
Text on the object
Ti ABONO PAADUENNA ITI MAAPIT nga PAGAY! Ti TURAYYO BABAEN ITI TU-LONG TI ECONOMIC COOPERATION ADMINISTRATION (ECA) TI ESTADOS UNIDOS, MADAMA NGA GUMATGA-TANG ITI ABONO NGA AG GAPU ITI GANGANNAET TAPNO MATULONGAN CA-YO NGA MANGPAADU ITI APITYO NGA PAGAY. TI SANGCA BASSIT NGA ABONO PA-ADUEN NA TI PAGAY NGA MAAPIT YO TI TUNGGAL HECTAREA [basket:] ABONO [inset:] ADDA ABONO NA / AWAN ABONO NA Tapno MAAMUANYO NO CASANO TI IGAGATANG TI ABONO TI E.C.A. KEN NO CASANO TI PANNACAARAMATNA DUMAMAGCAYO ITI SUPERVISOR TI AGRICULTURA ITI ILIYO WENNO ITI ADMINISTRACION TI ABONO TI DEPARTAMENTO TI AGRICULTURA KEN TI RECURSOS NATURALES. E.C.A. PHILIPPINE COUNCIL FOR UNITED STATES AID UNITED STATES ECONOMIC COOPERATION ADMINISTRATION
Fertilizer increases the rice harvest! / Your government, through the help of the Economic Cooperation Administration (ECA) of the United States, is now buying fertilizer from abroad to help you increase your rice harvest. A little fertilizer will increase the rice you harvest per hectare. [Basket:] Fertilizer. [Inset:] With fertilizer / Without fertilizer. / So that you know how to buy ECA fertilizer and how to use it, approach your local agricultural supervisor or the Fertilizer Administration of the Department of Agriculture and Natural Resources.
Spelling kept as printed, including the older c-for-k forms.
