Army Exhibition: Come and see the equipment of a Division
A 25-pounder field gun stands before giant red letters spelling ARMY over a stormy sky, with an invitation to a free exhibition in Oxford Street. The tell for card-stacking is that only equipment and numbers are offered ('23,500 pieces of Army equipment'), with no figures on losses or shortages.
Propaganda techniques used in this poster
- Date
- 1939
- Period
- Second World War
- Made by
- British Army / War Office exhibition, printed for H.M. Stationery Office by Fosh & Cross Ltd, London
- Region
- Western and Central Europe
- Country
- United Kingdom
- Medium
- Poster
- Issuer type
- State
- Regime
- Churchill Government
- Leader
- Winston Churchill
- Audience
- Domestic public
- Purpose
- Persuade or win support
- Themes
- War and the military, Home front
- Event
- World War II
- Leader
- Winston Churchill
- Source
- Identified Openly sourced: the speaker is who they say they are
- Source
- U.S. National Archives and Records Administration, Record Group 44, World War II Foreign Posters, retrieved October 3, 2026
- Rights
- Public domain (UK Crown copyright, 50 years from publication, expired before 1996; no URAA restoration)
British Army exhibition poster, printed for H.M. Stationery Office by Fosh & Cross Ltd. U.S. National Archives, Record Group 44.
Text on the object
ARMY exhibition Come and see the equipment of a Division OXFORD STREET - near Oxford Circus Station 10 a.m. to 9 p.m. including Sundays NOW OPEN ADMISSION FREE SEE A CHURCHILL TANK . SEE AN ARMOURED COMMAND CAR OPERATE A MINE DETECTOR . TEST A PORTABLE WIRELESS SET SIGHT A 25-POUNDER . SEE 23,500 PIECES OF ARMY EQUIPMENT PRINTED FOR H.M. STATIONERY OFFICE BY FOSH & CROSS LTD., LONDON (51/5838)
