Travel Mid-Week, 1939 UK poster: Pictograms of buses show a few waiting people on Monday, Tuesday to Thursday and Friday

Travel Mid-Week

Pictograms of buses show a few waiting people on Monday, Tuesday to Thursday and Friday, and packed queues on Saturday and Sunday, under 'Travel mid-week for comfort, to save petrol, to reduce congestion'. The tell for card-stacking is the unscaled pictogram and a list of benefits with no costs; the request itself is plain.

Propaganda techniques used in this poster

Date
1939
Made by
Thomas Tilling Group of Companies, England
Region
Western and Central Europe
Medium
Poster
Issuer type
Corporation
Regime
Churchill Government
Leader
Winston Churchill
Audience
Domestic public
Purpose
Mobilize or secure compliance
Themes
Home front, Economy and finance
Event
World War II
Source
Identified Openly sourced: the speaker is who they say they are
Rights
Held by NARA, Unrestricted; UK private-firm wartime print, hosted by owner decision
Thomas Tilling Group of Companies, England. National Archives and Records Administration, 44-PF-484.

Text on the object

Original (English) · read from the image, not independently checked

TRAVEL
MID-WEEK
FOR COMFORT
TO SAVE PETROL
TO REDUCE CONGESTION

MONDAY
TUESDAY
WEDNESDAY
THURSDAY
FRIDAY
SATURDAY
SUNDAY

ISSUED BY THE THOMAS TILLING GROUP OF COMPANIES, ENGLAND