Winter Meals from a Well-Planned Plot
A bird's-eye drawing of a ten-rod vegetable plot is staked with labels giving yields in pounds for each crop, such as 274 lbs of potatoes from six rows. Only yields are shown, with no mention of soil, labour or weather, so the plot reads as a guaranteed larder; the Cropping Plan is offered free from the Ministry.
Propaganda techniques used in this poster
- Date
- 1939
- Period
- Second World War
- Made by
- Ministry of Agriculture and Fisheries; artist Henrion; printed for HMSO by Greycaines
- Region
- Western and Central Europe
- Country
- United Kingdom
- Medium
- Poster
- Issuer type
- State
- Regime
- Churchill Government
- Leader
- Winston Churchill
- Audience
- Domestic public
- Purpose
- Mobilize or secure compliance
- Theme
- Home front
- Event
- World War II
- Leader
- Winston Churchill
- Source
- Identified Openly sourced: the speaker is who they say they are
- Source
- U.S. National Archives and Records Administration, Record Group 44, World War II Foreign Posters, retrieved October 3, 2026
- Rights
- Public domain (UK Crown copyright, 50 years from publication, expired before 1996; no URAA restoration)
Ministry of Agriculture and Fisheries; artist Henrion; Greycaines for HMSO, c. 1939-1945. U.S. National Archives, RG 44.
Text on the object
WINTER MEALS FROM A WELL-PLANNED PLOT GLOBE BEET Two rows give you 38 lbs. to STORE for winter SPROUTING BROCCOLI Two rows give you 23 lbs. of FRESH vegetables for winter use SAVOYS Two rows give you 58 lbs. of FRESH vegetables for winter use SHALLOTS Two rows give you 3 lbs. to STORE for winter use TURNIPS Five rows give you 54 lbs. to STORE for winter use KALE Two rows give you 23 lbs. of FRESH vegetables for winter use CABBAGE Three rows give you 100 lbs. of FRESH vegetables for winter use PARSNIPS Three rows give you 67 lbs. to STORE for winter use LEEKS Four rows give you 36 lbs. of FRESH vegetables for winter use SWEDES Two rows give you 35 lbs. to STORE for winter BRUSSELS SPROUTS Two rows give you 43 lbs. of FRESH vegetables for winter use POTATOES Six rows give you 274 lbs. to STORE for winter use SPINACH BEET One row gives you 20 lbs. of FRESH vegetables for winter use CARROTS Five rows give you 54 lbs. to STORE for winter use ONIONS Eight rows give you 30 lbs. to STORE for winter use A well-planned ten rod garden yields These vegetables for winter meals. The Cropping Plan tells how it's done: Send to the M.A.F.* for one * Ministry of Agriculture and Fisheries, Lindum Hotel, St. Annes-on-Sea, Lancs. HENRION Printed for H.M. Stationery Office by Greycaines, Watford and London. 51-2961
