Britain at War - J. B. Priestley, 1939 US advertisement: A two-colour flyer shows two helmeted profiles above the title

Britain at War - J. B. Priestley (Harper & Brothers book flyer)

A two-colour flyer shows two helmeted profiles above the title 'Britain at War' and the name J. B. Priestley, with copy selling the 118-page, 46-photograph book at 35 cents and a tear-off order form. This is a commercial publisher's flyer, not a government poster; the tell for testimonial is the author's name and the phrase 'the Art of the Camera at their best' offered as the reason to buy.

Propaganda techniques used in this advertisement

Date
1939
Made by
Harper & Brothers, New York (publisher); cover design signed E. McKnight Kauffer
Region
North America
Issuer type
Corporation
Regime
Roosevelt Administration
Leader
Franklin D. Roosevelt
Audience
Domestic public
Purpose
Persuade or win support
Themes
Media and information, War and the military
Event
World War II
Source
Identified Openly sourced: the speaker is who they say they are
Rights
Held by NARA, Unrestricted; hosted by owner decision
Harper & Brothers; cover design signed E. McKnight Kauffer, National Archives and Records Administration, 44-PF-111.

Text on the object

Original (English) · read from the image, not independently checked

BRITAIN AT WAR
J. B. PRIESTLEY
35¢
118 PAGES OF TEXT          46 LARGE PHOTOGRAPHS
J. B. Priestley and the Art of the Camera at their best
This book is war-time Britain in all its aspects — the Army, the Navy, the battle of production, the civilian at war. Harper & Brothers have published it beautifully at the amazingly low price of 35 cents a copy.
Order from your nearest bookseller or direct from the publisher.
(TEAR HERE)
HARPER & BROTHERS,
49 East 33rd Street,
New York, N. Y.
Enclosed find $ ........ for which please send me ........ copies of
J. B. Priestley's BRITAIN AT WAR at 35 cents a copy.
NAME ........
ADDRESS ........