Back 'em up. Buy extra bonds
Treasury bond poster with a drawn portrait of a four-star general in a garrison cap holding binoculars and a map, over a red-toned scene of a landing: tanks, landing craft, troops on a beach and aircraft overhead. Headline 'Back 'em up' and 'Buy EXTRA bonds'. The commander and the landing scene stand for the troops the buyer is asked to back (transfer, testimonial).
Propaganda techniques used in this poster
- Date
- 1944
- Period
- Second World War
- Made by
- U.S. Treasury Department, War Finance Division; artist Boris Chaliapin
- Region
- North America
- Country
- United States
- Medium
- Poster
- Issuer type
- State
- Regime
- Roosevelt Administration
- Leader
- Franklin D. Roosevelt
- Audience
- Domestic public
- Purpose
- Fundraise
- Themes
- Economy and finance, War and the military
- Event
- World War II
- Regime
- Roosevelt administration
- Leader
- Franklin D. Roosevelt
- Source
- Identified Openly sourced: the speaker is who they say they are
- Source
- U.S. National Archives and Records Administration, Record Group 44, World War II Posters, retrieved October 4, 2026
- Rights
- Public domain (U.S. government work)
U.S. Treasury Department, War Finance Division; artist Boris Chaliapin. National Archives and Records Administration, RG 44, 44-PA-454B (NAID 513924).
Text on the object
BACK 'EM UP BUY EXTRA BONDS [signature: Boris Chaliapin] [imprint: ☆ U. S. GOVERNMENT PRINTING OFFICE : 1944—O—591998] OFFICIAL U.S. TREASURY POSTER [imprint: WFD 936]
