Français! Souscrivez Tous au 4ème Emprunt de la Défense Nationale, 1918 France poster: A classical helmeted female figure

Français! Souscrivez Tous au 4ème Emprunt de la Défense Nationale (Frenchmen! All Subscribe to the 4th National Defence Loan)

A classical helmeted female figure in a roundel sits above a quotation attributed to Clemenceau, 'It remains for the living to complete the magnificent work of the dead,' and a call to all French people to subscribe to the fourth war loan, which the notaries take without charge. The tell is the borrowed authority of the head of government and of the fallen, which turns a financial subscription into a duty owed to the dead.

Propaganda techniques used in this poster

Date
1918
Made by
Compagnie des Notaires de Paris et du Département de la Seine
Region
Western and Central Europe
Country
France
Medium
Poster
Issuer type
Corporation
Regime
Clemenceau Government
Leader
Georges Clemenceau
Audience
Domestic public
Purpose
Fundraise
Themes
War and the military, Economy and finance, Home front
Event
World War I
Source
Identified Openly sourced: the speaker is who they say they are
Rights
NARA Unrestricted; hosted by owner decision
Compagnie des Notaires de Paris et du Département de la Seine. National Archives and Records Administration, 4-P-16.

Text on the object

Original (French) · read from the image, not independently checked

Compagnie des Notaires
de Paris & du Département de la Seine

Il reste aux vivants à parachever
l'œuvre magnifique des morts
Clémenceau

Français!
Souscrivez Tous
au
4ème Emprunt
de la Défense Nationale
On souscrit sans frais chez tous les Notaires

V-SA 13.376
Devambez, Paris

English translation (machine translation by Claude, not verified by a fluent reader)

Company of Notaries
of Paris and of the Department of the Seine

It remains for the living to complete
the magnificent work of the dead.
Clemenceau

Frenchmen!
All subscribe
to the
4th Loan
of National Defence.
One subscribes free of charge at every Notary's office.

V-SA 13.376
Devambez, Paris

Small marks at the foot are partly legible at the available resolution. 'Français!' is the masculine/plural form of address, translated 'Frenchmen!' as literal rendering.