Keep 'em flying!, 1943 US poster: A painted half-length portrait of a four-star general in uniform on a blue ground

Keep 'em flying! (General Arnold on the Havoc)

A painted half-length portrait of a four-star general in uniform on a blue ground, with a yellow panel above carrying a printed endorsement of the Havoc aircraft over a facsimile signature. The red bar at the foot reads 'KEEP 'EM FLYING!'. The technique is testimonial: a named senior officer's praise of the planes is used to motivate aircraft workers.

Propaganda techniques used in this poster

Date
1943
Made by
U.S. Army (artist Bettina Steinke)
Region
North America
Medium
Poster
Issuer type
Military
Regime
Roosevelt Administration
Leader
Franklin D. Roosevelt
Audience
Domestic public
Purpose
Mobilize or secure compliance
Themes
War and the military, Labor
Event
World War II
Source
Identified Openly sourced: the speaker is who they say they are
Rights
Public domain (U.S. government work)
U.S. Army. National Archives and Records Administration, RG 44, 44-PA-1173 (NAID 514769).

Text on the object

Original (English) · read from the image, not independently checked

"Our pilots praise your Havocs as
sweet-flying, hard-hitting planes. Highly
maneuverable, they have done a great job
of low level bombing and strafing."
[signature:] H. H. Arnold
GENERAL, U. S. ARMY
COMMANDING GENERAL
ARMY AIR FORCES
KEEP 'EM FLYING!
[signature:] Bettina Steinke
[imprint:] U.S. GOVERNMENT PRINTING OFFICE 1943-O-525581
U. S. ARMY